March 2021 …. exactly the same as March 2020 but now with toilet paper?

March 2021… exactly the same as March 2020 but now with toilet paper? Claire Bowley investigates…

Well, not exactly.  For sure, the office is still closed, in-person events for this year are once again looking increasingly unlikely, and I continue to go for the full-broadcast hair and make-up on a daily basis whilst channelling Waynetta Slob from desktop down. 

But …. the conference industry has surfed the wave of an incredible renaissance in only 12 months.  Technology has literally been the savior of our company and many others, and has enabled the world to communicate, do business and stay connected.

In March 2020, we pivoted our entire business to virtual conferences and set out into a very different world.  We have a truly remarkable team at Dynamic Events who never cease to amaze me with their can-do attitude, their positivity and their willingness to be led into an entirely unfamiliar landscape. Together we discovered what was hot and what was not, and how to deliver highly effective and engaging conferences. 

We also learned how to modify our entire business model:  we entirely changed how we were marketing and pricing; our operations developed rapidly, and we learned how to communicate remotely as a team and with our clients.  Our core values of positivity, innovation, flexibility and care supported us to deliver the same exceptional event standards and client service levels as we ever had done.

To begin with our clients were very uncertain about running virtual conferences and many were keen to keep to Zoom or Teams as it was familiar.  But gradually, as confidence has grown, we have seen our clients willing to try out new things and there is an exciting mindset emerging.  We see our clients being prepared to trial new ideas and technology, take risks and innovate.  And they are reaping huge rewards.  They are now able to communicate effectively and at short notice, to their usual audience, but also to those that they have not been able to reach before – and all in a sustainable and cost-effective way.

We are also seeing rapid and innovative developments in the technologies available.  The conference platforms are developing quickly, and there are new digital solutions coming on-stream all the time.  Our team is now structured so that we have a guru for each platform that we partner with, and other staff specifically tasked to know what platforms and other technologies are emerging.

And so we come to hybrid, which for our industry is one of the best things to emerge from this past year.  We will be able to have in-person events soon ….. and when we do, it will truly be a brave new world.  We will be blending the in-person audience with the virtual one, and through these rapidly developing technologies we will be able to communicate like never before.  A pre-Covid audience size of 500 can now easily be 5000, who will not only be receiving the conference messages, but will be communicating between themselves by using the technology at our fingertips, on an unprecedented level, and in a sustainable way.

So, March 2021 is not the same as March 2020.  We still have a strong, passionate team, thriving on virtual conferencing whilst we cannot yet meet in person, but we are now strongly focussed on planning hybrid conferences that are effective, productive and energising.  We still have our incredibly loyal and valued clients who have stayed with us throughout the past year, but we have also welcomed many new clients who are driving us to experiment and innovate.

I am incredibly excited about what the next couple of years will bring.  When I look back at the enormous changes and achievements in just 12 months, I can only imagine how energising the next 24 will be.  O yes – and I have had my first vaccine, so I am looking forward to the partaaay!

Claire is Dynamic Events’ Managing Director, in her past life Claire was a stage manager and loves bringing her theatrical experience to the events that Dynamic create. Claire says “managing our fantastic team and harnessing their creativity and dedication to produce outstanding events is massively rewarding.”

Promotion in a Pandemic

A promotion in a pandemic #promotion #pandemic #covid19 #events

This time last year I was on my first site visit for a large conference I was organising with my colleague and I was finally getting the chance to move on up and get more responsibility.

Before we travelled the news was featuring stories about a new virus spreading across the world but, as many did at the time, we never thought it would make its way to Europe so we continued with our site inspection, but how wrong we were. Not even a week after we got back, we were in lockdown with the outlook being ‘don’t worry we will be back up and running soon’. No one could imagine how the next year planned out.

We worked from home until April when most of the team were put on furlough, and in June I got the news, like so many others did, that I was being made redundant.

“OK, what now?”

This image has an empty alt attribute; its file name is Virtual-events-blog-3-1024x573.png

The global events industry was in shambles and no one was hiring. It seemed that even with a few years’ experience under my belt that I was back in the same position I was in when fresh out of University. Applying for jobs that were entry level, but this time competing with a huge number of overqualified candidates who had also lost out because of the pandemic.

I pride myself on my generally positive outlook, so I spent my time freshening up my CV, thinking of the possibilities and was lucky enough to get a job back in a pub I used to work at during my student years. As they say, “when one door closes another one opens”, you just have to find the door… I’m not going to lie, there were times when it was overwhelming. I would think about what my friends were doing, what stage in their life they were at and where I currently was, not seeing any opening doors. But I would catch myself, take a breath and say “stop it, you’re young and this isn’t the end of the world despite what the BBC Coronavirus briefing says”. I think this is the first advice I would give to anyone, “don’t compare yourself, your life or your career to anyone else”. Everything is totally relative; no one is in the same position as you, the things you have learnt from situations will be completely different to everyone else. Take a breath and look for that open door! One of my favourite sayings is that “you never know what you know until you meet someone whoknows less”. It took me having new colleagues coming into the office to realise actually yes, I know how to do that, and it really grew my confidence.

Luckily Dynamic Events are incredibly versatile and forward thinking, always acting and never putting us in a position to react. During the months I was on furlough and then redundant, they worked on innovating their business plan, making relationships with technical developers to find virtual conference solutions for our client needs. They also put a heavy emphasis on new business development and gained new clients to make up for any lost business from in-person events.

Virtual events production at Dynamic Events

So not even 3 months after I was made redundant, I was asked to come back in the office to support all of this new business and the virtual events that were coming in. In a lot of ways, it felt like a brand-new job due to all the new tech, clients and procedures. There were times when I had no idea what I was doing. But then I realised, everyone felt like that at some stage in this crazy virtual world, even the people who had been at Dynamic for decades, and we still made a huge success of it because it’s in our nature.

This brings me to advice number 2, “be flexible, proactive and give anything a go”. Got a new software coming in? Learn it, be proactive, become the Master of It. You have one thing that you are the absolute authority on, your colleagues will come to you for advice. Everyone has at least one strength that is needed from their peers, what’s yours? This also shows your willingness to learn and improve your knowledge which will only help in the long run! You never stop learning.

So, there we go, in just 8 months I went from being an event assistant in a world where everyone travelled, then into lockdown, redundancy, rehired and recently promoted to an event co-ordinator!

The promotion was a great achievement. An exciting and nerve-wracking step but one I am thoroughly enjoying. Which leads me onto advice number 3, and is something I need to work on, “don’t be afraid of failure!”. Trust that your experiences can lead you to the right answer, and if it doesn’t work, look on the positives; what did you get out of it, what did you learn and could use in the future. Look for that door!

No one knows what’s going to happen so don’t stress about things that are outside of your control. Trust that you will find a way to that open door because when you work hard enough, the good stuff follows. And if all else fails eat some chocolate, take a breath, put on a feel-good song and dance it out.

Congratulations to Kelsey!

Does every cloud always have a silver lining?

Does this covid cloud have a silver lining?
Does this Covid cloud have a silver lining for the events industry?

Does every cloud always have a silver lining? Only in fairy tales I hear you say. Well, we are definitely not in a fairy tale, probably closer to a nightmare! But we have found a silver lining to the Covid cloud and it has all happened because of Covid.

Over the past 25 years, since Claire and I leapt into the void and started DCE, we have grown most years but as other event companies can testify new clients are hard won and difficult to find and so a large proportion of our growth was inevitably organic.

I started my first business while I was in my mid-twenties and apart from making some huge mistakes along that particular journey, I also learnt a lot about running a business. One of the biggest lessons wasn’t rocket science but underpins our current business 35 years later and that is how we, as a company, best provide the service our clients look for.

Again, you wouldn’t think that this was difficult, client needs an event, virtual or in-person, we provide the platform and logistics, BOOM, job done. But there is more to it than that, that is a very 2-dimensional statement. The reality is that how you provide that great service is equally, if not more, important.

Fundamentally people like to work and buy from people they like and so it follows that we need to ensure that our clients like our company to continue wanting to work with us. This starts with our team. When we are looking for new event staff it is not just about their capabilities, having an event management degree, or experience in managing an event. It is to do with whether we think they will be liked and be capable of creating a rapport with the clients they will be working with.

It is also to do with having a positive attitude, a lot of our team training centres around being able to offer solutions so that you never need to say “no, it can’t be done”, more “it can be done this way”.

So, last year Covid opened a new market in virtual events and the silver lining generated lots of lovely new clients. Our amazing team worked their magic and in addition to managing their events solved the problems thrown at them and built relationships.

And now? Well now we are seeing 90% of our new clients rebooking events and referring us on to other new clients, a very silver lining indeed!

What do you want to be?

Be kind
The significance of kindness in todays world is huge, notes from a creative events agency whos work was diminished due to the pandemic, and despite all odds bounced back stronger than ever in the virtual events world

Be Kind. Two small words that have diffused throughout the world as we unite in common, bizarre circumstances. Whether stated and shared as genuine sentiment or tagged and promoted as a marketing strategy – there is a certain profoundness in those six letters.

At some point, we all reflect on what we would like to be or should try to be – although more often we spend our time commenting too much on what we expect others to be, perhaps a deflection tactic to avoid thinking too hard about how we can change, challenge or improve ourselves.

For almost a year we have all had to adopt and adapt to some form of change – and not just one change but multiple and often bewildering. Many have faced extraordinarily tough times, obstacles and challenges – others have been less affected or have even flourished with a prosperous venture. Every story is unique, every journey is personal.

What is clear – and what we should have learnt – is that we are visitors in this world, life is precious, human beings need each other – and we need to Be kind to each other to continue to flourish as society.

At Dynamic Events, we had our own challenges, set-backs, sadness and uncertainty. We lost colleagues, navigated the devastated event industry and experienced individual personal difficulties. We moved swiftly to completely overhaul our internal strategies and felt exhausted with learning, reinvention and driving ourselves. But the absolute heart of what we do is to support our clients, showcase our collective personality and strength and Be innovative, agile, positive and valuable. And kind – to each other, our clients and our partners.

We have been fortunate and privileged that we have supported and guided our existing clients through this transition and have secured wonderful new clients who have given us their trust to deliver their virtual events – providing guidance, knowledge, reassurance, expertise, professionalism and personality to make the transition from in-person to digital.

As people, teams and society we can be perceived as many things.

So we decided to ask the team – what would you like to Be? Or us as Dynamic Events or even society? We didn’t say what it was for or to focus in a particular direction.

We asked the younger members of our team at Dynamic Events what they want to Be themselves, what they want the company they work for to Be, and what they believe society should Be.

The responses reinforce what Dynamic Events aspires to be and the culture it upholds – every one was overwhelmingly positive, and even when a negative was referenced, it was supported by a counteractive solution.  

Here are some of their words…

What do you want to Be?

Tara O’Shea – Dynamic office runner and Singapore Sling enthusiast

Jade Pearce – Dynamic office snack box queen and shopaholic

Holly Barrett – Dynamic office early riser and number one scarf-aholic

Kelsey Morton – Dynamic office tech wizard and part-time rap artist

Evolving, active, productive, present, positive – be here now, not dwell on what’s gone. Change to our times. Be mentally and physically aware and active. Focus on the positive and manage the negative.

Open to and not afraid of taking risks – and this from a self-confessed change-phobe, aiming to be braver and willing to take on the unknown.

To be able to read our clients’ minds – or, before we master mind-reading, to know our clients well enough to foresee and pre-empt their requirements and provide the help and guidance before they ask for it.

Confident and proud – we’ve overcome and accomplished big challenges. Take time to enjoy an amazing result, be secure and proud of what you have learnt and provided – and always, always show that confidence that you CAN do it.

What should Dynamic Events Be:

Interestingly, there were more contributions for us as a team, than individually. Among the bundle were:

Adaptable, committed, respectful, diverse.

Continuously creative and open to change – stepping up and always being ahead of the game.

Push the boundaries and keep marching outside our comfort zone.

Considerate of the work life balance – this year has taught us how precious and fragile life is. Take time to connect with the ones you love.

More social within the workplace, having more team days and activities, incorporate what makes us happy – strengthen the team bond. Happy people make kind people.

Proud of our team achievements – particularly over the last year. Recognise and celebrate our commitment, strengths, growth and how we are continuing to develop.

What should society Be:

Accepting, considerate and inclusive – staying open minded and open to change.

Connected.

Real – stop comparing ourselves, be more free flowing.

Kind, always.

And, our absolute favourite: Well, I wish humankind was as unpretentious and friendly as a bottle of Rizling vlašský by Matyšák. Simple packaging, smooth flavour, puts smile on your face and a great friend and support when you need it.

So, what is the purpose of all of this? Considering what we think things should be, but can’t always make realisable? It reproduces our values, it reminds us of our culture and it helps us reflect on our obstacles while manifesting what we wish to be. Having heard these words from the team reminds us of what a unit we are together, and how we will continue to succeed in the face of uncertainty.

How to overcome the pain points of virtual events

The Pain Points of Virtual Events

The pain points of virtual events and virtual event platforms

Planning a virtual event and running an event on a virtual platform is not as simple as one may hope, in fact it is highly likely that you will need some virtual event expertise…

It’s been a journey, a virtual one, but a journey none the less. On this journey we have identified the key pain points of the virtual realm, and emphatically urge the importance of overcoming these! If you’re organising an upcoming event – and being a member of the human race, I understand this is going to be virtual for various reasons – these are objectives you should consider…


Strangers

Everything you know about your attendees has changed. It is a new world, not to regurgitate the constant headlines and Government press conferences… We need to relearn everything that we have learnt, because what worked before, doesn’t fly anymore.

Understanding your audience is key and understanding them in a virtual world is a whole new paradigm that takes experience and knowledge of virtual events.

Attendee engagement is the goal, and this takes; immersion – the more immersive the experience the better the message is delivered, structure – the more structured the event is, the more successful contrasting with in-person events (which may actually require less people management, allowing coffee breaks and networking to take place naturally).

You can’t shove people into a virtual room and expect them to behave as they would in an in-person event, they need a topic, they need a purpose, and they need to be made to feel comfortable in an unnatural environment.

Fatigue

We’ve seen it happen, the four-day agenda consisting of four million sessions condensed in to a one day-er with no breaks, a bit of (that made up word) gamification, attendees ushered to sponsor stands who can’t access their qualified leads, in a cloud of virtual names.

It takes consideration to work out what is best hosted online, and while keeping engagement is the highest priority, or should be if not, overwhelming attendees with content may not be the answer.

To create an engaging event, interactive elements must be there, the chats, the facilitated topical breakouts with relevant discussions, the main plenary with time between sessions to run away and make a tea, or dive into a workshop, the branded environment where you feel part of your organisation, and the ability for sponsors to reach a relevant audience.

Screen and content fatigue is real, and the longer remote working continues (which isn’t likely to change soon) the more creative you need to be in putting your virtual event together to benefit it’s attendees.

Data analysis

Did you know that you can have a 100% increase on attendance of virtual events compared with live in-person events? The obvious point is that it makes events more accessible and so your anticipated numbers could be massively increased. However, we see a 40% drop off from registrations to actual attendance. This is still a large increase, regardless of the high drop off. But, to put this into context, the drop off for a live event can be as little as 10%.

Whether the event is free or paid has a large influence on these statistics. Paying for an event, however minimal, is an incentive to show up.

Disjointedness

Making attendees feel valued is paramount for any event. This means prioritising a strategy that will make attendees feel part of the organisation, part of the topic, relevant to the event and giving them a real experience.

This means – surprisingly – the total opposite of being talked at by someone behind a screen. This is static, stale and uninspiring. For the sharing of information this is a necessary segment of any event, but emphasis on “segment”.

Think about the importance of connection and community, something we are all missing, being in *ding ding ding* Lock Down Round 3.

You may be surrounded by people at a virtual event, but you need to feel and see this. As an attendee it should be easy to communicate with others and lose the feeling of sitting in your room behind your screen, isolated.

Yifan Wu

Platform failure

With an overwhelming number of virtual event platforms on the market, it makes research on finding the best platform for your businesses needs and objectives incredibly time consuming and challenging.

The pandemic has brought a need for businesses to adapt or to stop.

Companies that once focused on in-person events, or relied on events for their product, have had to focus on a virtual environment, forcing a huge number of platforms on to the market. Most of these won’t last long, however with this saturation it’s made it incredibly difficult for clients to know what will work best and which are telling the truth when it comes to capabilities.

It’s a huge learning curve and takes trial and error to find the most appropriate platform. Gone are the days you shove your content on to zoom and hope for engagement, interaction, and inspiration…

As an event agency we put our client objectives at the forefront of the work that we do, and having (very luckily) been so busy with our virtual events this year, we understand what works and what doesn’t. In this case the time we have spent working on virtual, we know which platforms will work and which will not.

Conclusion? Well, there are some amazing platforms to host events online. They can really showcase content and brand, wow attendees and provide exceptional experiences. Finding these, utilising them to their capabilities and knowing confidently that they won’t fail you is the difficulty. This and understanding how to successfully deliver an event that people are excited to attend online, is a real challenge that companies like Dynamic Events have carefully mapped out strategy, partnerships and plans for.

Contact us to set up a call and see how we can help you with your event:

Georgie: [email protected]ents.co.uk

Jo: [email protected]

Or fill out our contact form here and we will get in touch with you!

The COVID Series: What could possibly go wrong?

Malcolm Wallace Virtual Conferences

What could possibly go wrong?

We had a team meeting with our event managers yesterday and I happened to ask whether there were some recurring themes around the challenges our customers have switching to virtual events and hybrid events.

Our EMs jumped on this with alacrity as it seems to have been a big topic with them. I figured that if these issues are so prevalent with our customers it must also be true for a wider audience. Do you identify with any of the challenges below?

  • Fear of tech failure. The platform not coping or issues with delegates accessing the platform (old browsers, only using mobile devices, not used to it etc etc., you’ve heard it all before, no doubt!)
  • Not being able to replicate networking or the social aspects of an in-person event (Apparently no-one is going to join a Zoom call with others to have a glass of wine, although I admit to being very guilty of this, albeit with friends not work contacts!)
  • Audience won’t engage. Many think their target audience are dinosaurs.
  • Not understanding how to translate an established in-person event to virtual. How do you turn a 3-day physical event into a 5-day programme with shorter days?
  • A lack of understanding of how content can be delivered (webcast, webinar, roundtable. Who’s on camera, who’s not and what the audience can or can’t do)
  • Thinking everything should be like Zoom where everyone can be on camera and not understanding why it is not always appropriate.

The majority of these issues are rooted in the fear of the unknown and can easily be solved by good planning and rehearsals. Our event managers are very used to solving problems, and these are just the tip of the iceberg, so if you want a life without stress, give us a call.

The COVID Series: Top Ten Tips for Virtual Events

Top Tips for Virtual Events

If you are an organisation used to generating income or gaining customers, motivating your team or salesforce or just communicating in a live event and you’re not using virtual events then you are missing out.

That’s a confident statement but, for the moment, unrestricted live events are dead and buried and if you relied on these for any of the above you need a viable replacement and that is where virtual steps in.

Not another Zoom call, I hear you groan. No! The world has moved on from the limitations of Zoom or Teams. That is not to say they do not have their place; they are brilliant tools for the right purpose but in terms of supplying fresh and interesting engagement, monetising and communicating, virtual and hybrid are where you need to be.

The choice of platforms seems to be growing exponentially, each one offering a confusing range of benefits and features. To make the most of these platforms you need to know how to use them properly, we have been invited to so many poorly run virtual events which could have been so much better.

It is a lot to learn and that is where good, solid experience kicks in, so I have asked our lovely virtual events team to come up with their top ten thoughts on how not to qualify for the ‘poorly run’ title.

1. Preparation is key, and this is no different to a live event. Establish your key objectives and make sure all stakeholders are aligned to those objectives. Think about your audience; what do you want them to experience and what are they expecting to gain from experience.

2. Rehearsal time. Don’t underestimate the value of this, presenting virtually is not the same as presenting live. Rehearse the whole event, this approach will help identify the glitches in your planned event.

3. Keep messaging simple. Repeat one creative theme across all the communication mediums including registration pages, landing page, speaker backgrounds, presentations etc.Use a good facilitator.

4. Use a good facilitator. Using a facilitator will massively enable audience engagement, particularly if you are using a platform that enables members of the audience to be invited to speak and includes Q&A with the audience.

5. Live or not? For keynote speakers our advice is to pre-record taking the risk element out of the presentation but have the speaker available for answering questions during and after the presentation.

6. Define success metrics. Again, the same as for a live event, you still need to be able to measure whether the event was a success, whatever that looks like to you. It could be numbers attending, survey results, income generated or a host of other possible measurements.

7. Don’t over egg the pudding! We believe that audience engagement is not so resilient on a virtual platform, so try and keep presentations short. Aim for the 20-30 minute sweet spot, unless the presenter has a very compelling reason to extend this.

8. Entertainment. Our team is divided on this one. In essence though, it has to serve a definable objective. It may facilitate networking or encourage movement to a certain area of the platform or designate a coffee break (with a chat function running alongside for networking). Gamification can help to drive footfall to exhibitors and sponsors.

9. The technical side of things. The main thing, of course, is to choose an appropriate platform out of the hundreds available. Start with a list of your requirements; plenary for x hundreds, collaboration areas, round tables, exhibition spaces etc. This will help you to reduce the number of available platforms to a manageable level. Then you can look at the detail of their offering to ensure it meets your expectation.

10. Support. Here at Dynamic we partner with a range of suppliers enabling us to match your requirements with a tried and tested platform. We provide support from planning to fulfilment and technical support over the life of the event. For a lot of people virtual events are new and can be intimidating, like anything new it takes us out of our comfort zone. As a professional partner, we will make it comfortable for you.

That’s 10 tips offered by our virtual events team, however, they have plenty more and we would love to have an opportunity to share our knowledge. Email [email protected], or better still, connect with me on www.linkedin.com/in/malcolmkwallace and we can arrange a demo on a platform best suited to your needs.

Until next time,

Malcolm

Malcolm Wallace, Managing Director at Dynamic Conferences & Events Ltd

Coronavirus – Reducing the Financial Risk

The UK events industry is worth £39.1bn per annum*

The Coronavirus has hit the event industry hard. Many events which were in planning for 2-3 years have been cancelled following the government’s decision to prohibit mass participation events from taking place to contain the outbreak. We are now on lockdown, meaning we have no real way of knowing when events can be postponed or which events in the future can still go ahead.

The larger the event, the bigger and wider the impact has on the whole global economy.

In the last few weeks our spring season of events have taken a huge hit; most have either been cancelled or postponed until 2021, Autumn events are being pushed back not specifically due to the virus itself, but it’s correlated financial impact on all industries and businesses.

As an event management company our goal is to be an extension of our clients. We become part of their team and our primary focus now is to reduce and mitigate the financial impact this will have on their bottom line.

Although we cannot stop the events from being postponed or even cancelled, we can reduce the impact to our clients financially and take away the stress involved in contacting delegates, venues and suppliers.

Here are some of the steps we have already taken as a team;

  • Communication – Over the past few months we have kept our client’s continuously and consistently updated on the current situation and the impact this has on their event.
  • Budget – Creating emergency budgets to show what the impact means financially if attendance was reduced by 20% or even 40%. Looking closely at the budget, analysing extras that would not affect the running of the main conference (decor, entertainment, venue and program changes) to cut costs without lowering value.
  • Contracts – Reviewing contracts with suppliers and venues, specifically cancellation and postponement policies, whilst working on instigating Force Majeure.
  • Inform – Communicating all information to our clients allowing allows them to make informed decisions about their event and the financial impact of any decision they make.
  • Innovation – Providing a solution for live events by presenting a virtual conference platform. We are calling this the “Dynamic virtual world”, an interactive, cost-effective, accessible and environmentally friendly alternative. See our Dynamic virtual world blog post here.

As a team, we collectively have over 100 years of experience in event management. With that comes a wealth of knowledge that puts Dynamic Events in a unique position. Our longstanding relationships, buying power, and mutual respect with suppliers, gives us an advantage to minimise the risk in a situation like this.

Therefore, we have limited and even escaped the financial implications to our clients by re-negotiations and postponement of events to 2021.

“Our long-term partnership with Dynamic Events team is based on mutual trust and a shared vision, and it is a collaboration that achieves excellence for our attendees. Postponing our conferences this year was not an easy decision since they create vital networking opportunities for our member firms. For obvious reasons, our two conferences scheduled to take place in Beijing had to be postponed to 2021. Thanks to the Dynamic Events team’s knowledge of worldwide destination and their contacts, they were not only able to postpone our conferences without any negative financial implications but were also immediately able to suggest alternative locations and programmes.” Paul Ginman, COO and Global Head of Quality – Nexia International, March 2020

The policies and procedures we have in place are purely to protect our clients. Through implementing rigorous contingency plans, this enables, and has enabled, us to react quickly to this current crisis. Whether the client wishes to go ahead with the event, cancel or postpone, we are well equipped to handle any decision they make.

We work with local and national public health authorities, as well as receiving regular updates by the World Health Organisation and continually updating risk assessments. This keeps our clients informed should the situation change, and the event is no longer safe to proceed.

During the event we have an emergency hotline available 24/7 for all delegates, identified isolation zones with venues and contingency plans to organise travel for delegates.

The key to our management is TRUST – our clients trust us as an agency and trust that we shall keep them informed and enable them to react to any situation. Often companies question the expense of having an event management company rather than employing a person inhouse, but our clients will be the first to tell you – we save them time and money. Not just from negotiating more favourable rates with suppliers but should things happen that are out of our human control, like covid-19, our contracts and terms with suppliers protect our clients. 

With our member firms located in more than 146 territories, our regional conferences provide a great platform to build relationships, learn about our strengthening network and portfolio of services and engage in collaborative conversations. When we had to take the decision to cancel this year’s regional conferences, the Dynamic Team kept calm and carried on doing what they do the best. They have managed to renegotiate all local supplier contracts to secure new dates in 2021 with the existing rates and have successfully negotiated for any deposits already paid to be credited against future events. Their quick action and the concise information they provided enabled us to make informed decisions which has been very much appreciated in these extraordinary and uncertain times.Adam Grainger, Chief Information Officer – Baker Tilly, March 2020

Solutions – Virtual conference platforms

We can offer our clients an alternative to having a physical event by creating a virtual conference platform.  The virtual conference will allow delegates to be actively involved in a secure online environment from anywhere in the world – 24/7.

Our platforms are totally accessible, fully interactive and customizable so that your brand is visual throughout the experience.  We can pre-record sessions, have live Q&A’s, hold group chats, share links, hold spaces for sponsors, and have virtual shops to promote merchandise.

Virtual conferences have huge benefits and are available at a fraction of the cost of a live conference

Our virtual conferences offer an enriching event experience with delegates, making them able to interact, debate and participate in online forums, chat rooms, as well as having on demand ‘pre-recorded’ seminars available.

Top benefits

  • AccessibilityMulti language, on demand, mobile platforms, available 24 hours.
  • InteractiveIndividual or group chats, voice, text, video links, search function.
  • SustainableReduced travel – CO2 consumption – reducing your companies carbon footprint; Paper, plastic and organic matter waste generated at real events will be removed.
  • CostThis platform is far more cost-effective than a live event and allows people to attend that may not ordinarily be able to.

If you wish to learn more about our virtual conference platforms or are planning an event in the future, contact my team on 01797223626 we would love to hear from you.

Welcome to a ‘Dynamic’ virtual world..

Virtual Networking Lounge, Group chat
Virtual Networking lounge, group chats

The current global situation that we all find ourselves immersed in doesn’t need explaining – these are truly exceptional times, and no-one can predict how this extraordinary time in history will continue.

However, at Dynamic Events, we believe that extraordinary times provide the opportunity and challenge to reflect on what is truly important and create positive solutions to enable our clients to continue their global conversations.

We all know that live events will return and can never be completely replaced, but until that time, we are looking to harness all the amazing technology that continues to connect us and allow enriching engagement, even when we can not be together.

The virtual event creates an environment that can bring teams and wider networks together – whether through delivering powerful presentations, facilitating group discussions, providing a platform for face-to-face interaction or engaging participants in an array of social, wellbeing or team building activities.

The team at Dynamic Events are spending time with each client to devise an immersive and experiential platform to provide real solutions to replace live events.

The possibilities to engage are only restricted by our creativity and imagination. At Dynamic we have been doing this in the live event space for 20 years – the Dynamic virtual world is an extension of our teams’ desire and passion to innovate and deliver.

We would love to talk to you about how we can support you.

Find out more out our virtual conference solutions here

Call our team now on +44 (0)1797 223 626 or email [email protected]